Abstract

Advanced technologies in the textile industry and the concept of digital fashion have changed the way clothing is designed, produced and consumed. Digital fashion, the result of this combination of technological innovations, is becoming omnipresent and offers a number of benefits. Design adaptability is a key element of digital fashion. Thanks to digital printing, inkjet technology and plasma surface modification, designers and manufacturers have more freedom to create different patterns and designs. With these tools, prints and shapes can be precisely applied to fabric, making it easier to customise clothing to meet customer’s unique needs and preferences. Fast production is also a feature of digital fashion. Digital printing processes combined with plasma surface modification eliminate the need for time-consuming material preparation processes and chemical treatments. This significantly speeds up production and shortens product development time. Sustainability is becoming increasingly important in the fashion industry, the use of plasma and environmentally friendly surface modification methods reduces the environmental impact of the textile industry. Reducing waste and the need for large inventories, helps conserve resources and reduce the negative impact on the environment. Advanced technologies such as digital printing and the use of nanotechnology enable the production of garments with advanced features such as water resistance, antibacterial properties and reflective surfaces. All this makes digital fashion a combination of aesthetics, functionality and environmental responsibility. This concept meets the demands of the modern consumer who is looking for personalization, quick availability, high quality and environmental protection in the fashion industry. Digital fashion is thus becoming the future of the fashion industry, harnessing technology to create innovative, sustainable and adaptable products.

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