Abstract
The study focused on identifying influencing factors on campus sports culture in university province in China, including demographic profiles, assessments of factors affecting culture development, differences in assessments based on profiles, and the relationship between influencing factors and culture development status. Based on the findings, an Enhanced Campus Sports Culture Program can be developed to improve campus sports culture. The study employed a descriptive correlational research design and the respondents are the students in Suzhou University, West Anhui University, Hefei Normal University, Chuzhou University and Huangshan University.Data revealed significant interest in campus sports culture among female, late adolescent, and freshman students, with perceptions of school factors, teacher dynamics, and student engagement influencing its development consistently across demographic groups. A shared understanding exists regarding the current state of campus sports culture, covering aspects like resources, systems, behavior, and spirit. Analysis indicated a strong positive correlation between perceived influencing factors and the actual development status of campus sports culture, indicating a need for an Enhanced Campus Sports Culture Program to foster positivity. Data suggests implementing initiatives to involve a broader demographic in campus sports culture, fostering a supportive environment and promoting understanding of influencing factors. This involves collaboration among university administration, faculty, and student organizations. Investing in sports resources and systems, ensuring equity, and prioritizing identified factors are crucial, led by the administration and stakeholders. Establishing a task force to implement strategies and develop an Enhanced Campus Sports Culture Program will drive sustained improvement.
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