INFLUENCE OF PATRIOTIC FEATURES OF RUSSIA OF THE END OF THE XX – ХХІ EARLY CENTURY. ON THE FORMATION OF EMOTIONAL MATRIXES OF SOCIETY

Abstract

The article summarizes the main components of the emotional of the society of modern Russia, formed under the influence of the national patriotic cinema of the late XX - early XXI centuries. The spring base of the development of the theory of emotional of society in the works of various authors who carried out scientific research in this direction is analyzed. Particular attention is paid to the approach of A. Zorin, in accordance with the provisions of the research of which a model for the formation of such matrices is determined. Cinematography is a popular means of influencing the consciousness of society, certain aspects of it, in particular, historical, patriotic, military themes have a significant propaganda orientation and mobilization ability. Analysis of approaches to the formation of emotional of society in modern Russia, formed under the influence of the national patriotic cinema of the late XX - early XXI century. carried out using general scientific methods and framework analysis of frames (messages), their rhetoric. The study was carried out on the example of nine films (Tsar (2009), Union of Salvation (2019) Burnt by the Sun (1994), Admiral (Kolchak) (2008), Matilda (2017), 28 Panfilovites (2016), Rzhev (2019), Pop (2009), 4 days in May (2011)). In the course of the analysis, the features and types of emotional of society were determined, they were determined in accordance with certain frames (messages) embedded by the authors (often with the assistance of the state in certain areas of certain development concepts). It was found that the patriotic ideology was successfully revealed in the content (frames) of the key storylines of the films studied, which were formed in accordance with the mental, social, historical prerequisites for the formation of Russian society.