Abstract

The paper presents a new approach to the development strategy of the production system based on a formalized description of bifurcations that occur in the creative activity of specialists. The goal of the development of the production system in an effort to approach the concept of a bespoke non-commodity production is justified. It is shown that an effective producer of the strategic development process is a "bifurcation producer", which in turn is the fruit of creative activity. As the first measure of evaluating the effectiveness of the strategy for the development of the production system, an approximate method for calculating the similarity coefficient of bifurcation producers to bespoke non-commodity production is proposed.

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