Individual growth need strength as a moderator of the relationship of worker satisfaction and job attitudes to worker productivity.

Abstract

The experimental research showed that the worker satisfaction-productivity and the worker job attitudes-productivity relationships were stronger for the individuals who had exhibited a higher growth need strength (GNS) than the subjects with a lower GNS in a repetitive production task enriched by the provision of production standards and feedback. Under high GNS, the correlation coefficient values between worker satisfaction and productivity in terms of quantity output were found to be statistically significant, whereas none of the values were significant under low GNS. The correlation coefficient values between worker job attitudes and productivity in terms of both quantity and quality output were significant under high GNS, whereas under low GNS none of the values were significant.