Abstract
This study aims to implement an online guidance and counselling service-based mobile counselling online application (MCO) to make it easier for students to recognize their learning potential and create effective learning strategies. Quantitative and qualitative data collection methods simultaneously compare the presence or absence of convergence, difference, or combination. The results of multivariate statistical analysis showed differences in self-efficacy and achievement between students who used online guidance and counselling services and those who used face-to-face guidance and counselling services. The MCO application results effectively increase the linkage of their learning potential with learning styles. They help develop, select, and plan effective learning strategies with individual and individual characteristics. The MCO application during the COVID-19 pandemic is an alternative for unlimited guidance and counselling services that can be anytime and with anyone.
 
 Received: 11 July 2022 / Accepted: 24 August 2022 / Published: 2 September 2022
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