Abstract

Tourism promotion in Pekanbaru is one step in increasing the number of tourists visiting Pekanbaru City. Through tourism promotion, tourists will find out where the locations are in Pekanbaru and information related to these tourist objects. This research aims to design a tourism promotion system using near-field communication (NFC) smart posters using smartphones in the city of Pekanbaru and apply NFC technology to Android smartphones in the city of Pekanbaru. Promote tourism in the city of Pekanbaru. They were testing this application with the System Usability Score, which had a good score of 74.30. This study shows that the planning and modeling of the smart poster system using NFC technology makes it easier to identify important information for every tourism activity in Pekanbaru. The results of this study are the design and product of an intelligent poster using NFC on an Android smartphone that can help users achieve information so that it is more effective and efficient.

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