Impacts, sustainability, and resilience on the Egyptian tourism and hospitality industry after the Russian airplane crash in 2015

Abstract

The Russian airplane crash in 2015 has severely affected the tourism industry in Egypt. The present article is focused on the impacts of economic, political, and social impacts on Egyptian tourism after this crisis. The present study aimed at dealing with the crisis to mitigate the consequences and allow the companies to make the best use of it to restore their business. The present article has also discussed the crisis impacts on the financial situation of company A which is one of the top five hospitality companies in Egypt. Crisis management and investments in human resources were the most effective strategies to overcome the harsh consequences of the crisis on tourism sector. The present study data is based on the Egyptian ministry of tourism figures, internet, articles, and international channels reports aimed to explain how the political, social, and economic events had a negative impact on the hotel industry in Egypt.