Abstract

This study examines the impact of social media on the body image views of adolescents and investigates its potential association with the onset of eating disorders. Two main inquiries are examined: This study aims to investigate three key aspects related to social media and body image: (1) the influence of body shaming on social media platforms, and (2) the effects of exposure to idealized body images and comparison with influencers on social media. The qualitative approach encompasses the utilization of in-depth semi-structured interviews conducted with individuals between the ages of 18 to 26 who exhibit a high level of engagement with social media platforms. Overall, 5 female students were interviewed from the capital territory of Islamabad. The study concluded that the prevalence of disordered eating and body dissatisfaction among young adults and adolescents can be attributed to their exposure to idealized body ideals and the activities of influencers.

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