Abstract
In the context of the current global Internet, the “One Belt One Road” strategy is currently the highest top-level strategy in my country. It is highly valued at home and abroad, and it is also a new round of comprehensive opening up in China. Conducting research on cross-cultural communication in my country’s local universities under the background of the “One Belt and One Road” has great theoretical value for promoting the influence spread of China’s local universities’ cross-cultural communication under the strategic background of this new era and the development of “Belt and Road” cooperation priorities. The purpose of this article is to study the influence of the “Belt and Road” on the cross-cultural communication of local colleges and universities in the context of the Internet. This article analyzes the related concepts of cross-cultural communicative competence, and introduces the related theoretical basis of competence training. Then, based on the analysis of local colleges and universities, a reasonable questionnaire of cross-cultural communicative competence was formulated for a local college to investigate, and it pointed out the main problems in the intercultural communicative competence of local college students. Finally, it analyzes the characteristics of international students’ cross-cultural communication and their influencing factors, and uses this as a basis to formulate effective suggestions for the enrollment, teaching and management of Chinese students. Research shows that “for better employment opportunities” accounted for 41.7%, ranking first, and still the main motivation for students to study in China. Interviews revealed that the reason is that after intercultural communication, students have gradually adapted to the way of life and learning in China, and their Chinese level has also been fully improved.KeywordsInternet age“One Belt One Road”Cross-cultural communicationMotivation for studying abroad
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