Abstract
AbstractBedtime procrastination leads to hormonal and immune disruption, especially for college students who tend to stay up late on their own initiatives. Previous studies showed effectiveness of the message framing in smoking cessation and physical disorder by presenting gain and loss information. We try to explore the effect of message framing on college students' bedtime procrastination behavior, also the powerful effect theory was combined into our approach to augment the acceptance of gain and loss information. The ongoing study recruits 3 groups of participants (experimental group A, B and control group C), each group will be recorded of their information acceptance and behavior changes by bedtime procrastination scale for 4 weeks. Initial findings suggest that our research design is feasible and indicate the possibility of improvement in bedtime procrastination scale. This study shows light on combining communication theory and health behavior changes.
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