Abstract

The rapid advancements in digital technologies have prompted organizations to embrace digital transformations (DTs) in order to enhance efficiency, gain a competitive advantage, and achieve long-term sustainability objectives. However, the successful adoption of innovative digital technologies necessitates the careful consideration of various factors, such as stakeholder engagement, resource allocation, risk mitigation, and the availability of resources and implementation support. This study examines the sustainable adoption of innovative digital technologies (DTs) within digital transformations. The data for this study were collected from 760 stakeholders through a questionnaire survey and analyzed using SPSS software (Version 27). This study’s results underscore the significance of considering the efficiency of the transformation process and the long-term sustainability outcomes for organizations. The findings of the analysis clarify that integrating sustainability principles and DT has a positive impact on the effectiveness of the transformation, as indicated by environmental, social, and economic performance indicators. This study’s novelty lies in its focus on incorporating sustainability principles into the digital transformation process. The results of this study demonstrate that organizations’ long-term sustainability outcomes are enhanced when their digital transformation goals align with the Sustainable Development Goals (SDGs). The purpose of this study emphasizes the importance of arranging digital transformations with sustainable objectives to ensure the overall success and longevity of transformation efforts.

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