Image memorability influences memory for where the item was seen but not when.

Abstract

Observers can determine whether they have previously seen hundreds of images with more than 80% accuracy. This "massive memory" for WHAT we have seen is accompanied by smaller but still massive memories for WHERE and WHEN the item was seen (spatial & temporal massive memory). Recent studies have shown that certain images are more easily remembered than others (higher "memorability"). Does memorability influence spatial massive memory and temporal massive memory? In two experiments, viewers saw 150 images presented twice in random order. These 300 images were sequentially presented at random locations in a 7 × 7 grid. If an image was categorized as old, observers clicked on the spot in the grid where they thought they had previously seen it. They also noted when they had seen it: Experiment 1-clicking on a timeline; Experiment 2-estimating the trial number when the item first appeared. Replicating prior work, data show that high-memorability images are remembered better than low-memorability images. Interestingly, in both experiments, spatial memory precision was correlated with image memorability, while temporal memory precision did not vary as a function of memorability. Apparently, properties that make images memorable help us remember WHERE but not WHEN those images were presented. The lack of correlation between memorability and temporal memory is, of course, a negative result and should be treated with caution.