Abstract
ABSTRACT Digitalization is the new engine for enhancing long-term production efficiency in enterprises. However, as a high-investment, high-risk, and long-duration activity, the returns from digitalization are fraught with considerable uncertainty. This paper begins from the perspective of maximizing corporate profits and constructs a static equilibrium analysis framework to explore the digitalization strategies of enterprises under varying degrees of return uncertainty. It is discovered that as the uncertainty of digital investment returns gradually decreases, the optimal strategies for industrial enterprises evolve from ‘not undergoing digitalization’ to ‘undergoing preliminary digitalization’, and finally to ‘undergoing in-depth digitalization’. Based on these findings, this paper proposes corresponding policies to promote in-depth digitalization in enterprises.
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