Abstract

ABSTRACT This study aimed to explore the distinctive attributes of a smart hotel, the concept of a future hotel, and examined their influence on the progression of customers’ visit intention formation through anticipated customer experience quality and anticipated emotions. Through a series of in-depth interviews as a qualitative approach the determining attributes of a smart hotel were derived. The quantitative process categorized the underlying dimensions of a smart hotel’s attributes, which are convenience and control, maintenance and safety, untact environment, and personalization. Our result from the structural analysis empirically discovered the role of identified attributes in customers’ visit intention formation. Implications are discussed.

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