Abstract
The advent of machines powered by artificial intelligence (AI) and robotics technologies have already strongly influenced the hospitality industry, and the effects of its replacement upon the human workforce has been a highly debated topic. Despite this, empirical evidence in the form of published empirical studies have yet to appear in academic journals that present compelling evidence addressing what hospitality employees’ awareness of those potential impacts could be pertaining to AI and robotics specifically applied within the context of their turnover intention and future employment prospects. The purpose of this study was to present new empirical findings on this issue using data from a sample of 468 full-time five star hotel employees in Guangzhou, China. AI and robotics awareness was found to be significantly associated with employee turnover intention. This relationship was moderated by perceived organizational support and competitive psychological climate. Implications and directions for future research are provided.
Published Version
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