Abstract

In 1952 Tuberculosis and the Maori People of the Wairoa District was screened for the first time. One of many health education films put into service in the twentieth century, it can be used as a lens through which to explore the way in which film in health education could be used as acculturation to new health norms. Tuberculosis and the Maori People was unique in that it was a cooperative endeavour involving the New Zealand Department of Health, the Ngati Kahungungu Tribal District Committee and the National Film Unit. This educational film acted as a harbinger of modernity in Maori communities as it pointed to the discrepancies between the way things were (poor health) and the way they could be (better health). It sought to increase the allure of engagement with modernity by suggesting that the battle against TB could be won.

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