Abstract
Brackish water shrimp culture has recently been considered a key industry of the Mekong Delta region. However, during the value chain from input to output, the chain actors have to face many difficulties, they are unable to increase the added value for the whole chain and the output do not meet the export requirements to the fastidious markets. Therefore, this study focuses on analyzing macro and micro factors impacting shrimp industry in the the Mekong Delta region through the use of analytical tools such as Porter’s five forces, PEST model, and SWOT analysis to propose a system of solutions to upgrade the shrimp value chain in the the Mekong Delta region. Four solutions were proposed to develop the shrimp industry in the the Mekong Delta region, including (1) investing and creating jobss, (2) improving distribution channels, (3) improving/innovating products, and (4) cutting production costs.
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