Abstract
Green innovation in the manufacturing industry has been widely recognized. Although green innovation can create economic, social, and ecological value, it is also a high-risk activity. We must facilitate and protect the value of green innovation through scientific and systematic management of the risks generated in the process of innovation. The primary task of risk management is risk identification. Therefore, based on the perspective of the global value chain, this paper identifies the risk of green innovation in the manufacturing industry using the research method of grounded theory. By examining the interview records of 25 manufacturing enterprise executives, we summarize and identify the four major risks and 31 risk factors of green innovation. The empirical results of this paper are as follows: (1) the green innovation risks of the manufacturing industry under the global value chain include green R&D risks under the global value chain; manufacturing risks under the global value chain; marketing risks under the global value chain; service risks under the global value chain. (2) Green R&D risks under the global value chain include seven risk factors; green manufacturing risks under the global value chain include 10 risk factors; green marketing risks under the global value chain include nine risk factors; green service risks under the global value chain include five risk factors.
Highlights
Since the 1980s, the accelerated development of production and trade globalization has become a significant feature of the world economy
Unlike the existing research perspectives of domestic and foreign scholars on manufacturing green innovation risk, this paper studies the risk of manufacturing green innovation based on global value chain theory and manufacturing green innovation risk theory
In the process of qualitative analysis of the innovation risk, in-depth interviews were conducted to investigate the risk of green innovation in the manufacturing industry under the global value chain, and an influencing factor model of green innovation risk in the manufacturing industry of China, rooted in the global value chain, was obtained
Summary
Since the 1980s, the accelerated development of production and trade globalization has become a significant feature of the world economy. Since the founding of new China 70 years ago, the manufacturing industry has been at the forefront of China’s economic and social development This industry is an important source of technological innovation and provides a material guarantee of living standards. In the process of qualitative analysis of the innovation risk, in-depth interviews were conducted to investigate the risk of green innovation in the manufacturing industry under the global value chain, and an influencing factor model of green innovation risk in the manufacturing industry of China, rooted in the global value chain, was obtained. This paper studies the risk of green innovation in the manufacturing industry from the perspective of the global value chain. Sustainability 2020, 12, 10270 relationship model of green innovation in the manufacturing industry under the global value chain, providing a supplement for research on green innovation risk in the manufacturing industry under the global value chain. The sixth part discusses the conclusions and research direction for the future
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