Abstract

Just over six months ago, views of experts on the green electricity market in the United Kingdom were when not pessimistic, rather cautious. Then, with the summer of 2001 blew a wind of change. Juice, GreenPlan, Green Tariff and many more new green energy products flooded the market supported by massive marketing campaigns using all possible media in the United Kingdom. Laetitia Ouillet, www.greenprices.com focuses on the latest developments of the green electricity markets in the United Kingdom over the past six months.

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