Abstract

Ensuring the sustainable development of economic systems requires the introduction of organizational and managerial and environmentally friendly technologies and innovative business models aimed at reducing the negative impact on the environment. This is in line with the concept of "green growth" proposed by the Organization for Economic Co-operation and Development. As international experience shows, increasing the level of environmental safety of the national economy can be achieved through the implementation of conceptually new management tools based on integrated (combination of system, process, situational, functional) approaches to concept sustainable development. The purpose of the paper is to clarify the essence and content of the term "green economy" on the basis of generalization and systematization of existing conceptual approaches to the definition of this concept. Methodology. The methodological basis of the study is the scientific works of foreign and Ukrainian scientists on the problems of green economy, circular economy, and environmental management. The research was conducted using general scientific methods: analysis and synthesis – to summarize the existing conceptual approaches and provisions, scientific developments on the development of the green economy and greening of logistics systems, clarification of the terminology; classifications – to systematize theoretical approaches to the definition of "green economy", which are proposed by various scientific schools; structural and logical generalization – to clarify the essence and content of the term "green economy". Results. The evolution and preconditions of formation and challenges of the development of a green economy are investigated. The existing scientific approaches to the definition of "green economy" are analysed and generalized. Practical implications. The key goal of the transition to a green economy is to change the paradigm of logistics, rethink the value chain and develop new business models that must meet modern requirements and challenges in the global world. The practical significance of the results of the study lies in the possibility of developing recommendations for "green" transformation of logistics systems in a circular economy and regional strategies for industrial waste management in economic regions of Ukraine, taking into account their specifics. Value/originality. The author's approach to the formulation of the category "green economy" is theoretically substantiated.

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