Abstract
In this study, from the point of the significance of “ spatial imagery” in spaces, the contributions of graphic design to space were explored. Also, the importance and effect of illustrative, photographic, typographic and pictographic studies on the spatial imagery have been evaluated on the basis of examples. The observations obtained during the research showed that illustrations, photographs, typographies and pictograms, which have highly expressive language, have turned the space into a conceptual medium while presenting design solutions in accordance with the function and identity of the space in the creation of the spatial image and also positively influenced and directed the human behavior in the space. Graphic design solutions were shown with examples of architectural elements that create awareness of the space, perceive it and create permanent images in mind. The issue was supported by comparing the images before and after graphic analysis of sample spaces in this research. As a result, it was understood that the spatial images created by illustrative, photographic, typographic and pictographic analyzes, which are the subdisciplines of graphic design, were transformed into an environment where they can communicate with the users of the space that is an architectural product, and express themselves correctly.
Highlights
In recent years, the concept of “spatial image” has frequently been mentioned
It was understood that the spatial images created by illustrative, photographic, typographic and pictographic analyses, which are the subdisciplines of graphic design, were transformed into an environment where they can communicate with the users of the space that is an architectural product, and express themselves correctly
Graphic design has begun to be accepted all over the world that it is necessary to strengthen the language of expression of the space, and even a new concept “environmental graphic design” has been developed
Summary
The concept of “spatial image” has frequently been mentioned. The image, in its most general definition is, “the impression and influence that an entity has on the human mind” (Gemlik & Sigri, 2007). The spatial image is the person’s perception of the environment which becomes meaningful in the mind. While Rapoport (1974) describes spatial image as perceiving the environment based on experiences, Baud-Bovy and Lawson have defined it as a scheme formed in mind as a result of the perception of the environment with the goal, prejudice, imagination, and the influence of the senses (Baud-Bovy et al, 1998) Man perceives, interprets, and makes sense in many of the fixed and moving visual elements in the space by selecting those that are remarkable or reasonably suitable. The perception based on the place and the acquired images are important because they will directly affect the behaviour on the spot. The issue that is being discussed in the all today’s studies is that a well-designed spatial image facilitates the perception of the environment and positively affects the human behaviour
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