Abstract
Visual communication is a popular art form that aids in the transmission of information and reflects people’s aesthetic preferences. In visual communication, the graphic element is an important combination element that plays a key role. Virtual reality (VR) technology will become more widely used as computer technology advances and network applications become more popular. As a result, research into VR technology generation and application in packaging design will aid in the popularization and application of VR technology, as well as the advancement of product packaging design. The application of graphic composition art in packaging visual communication design is investigated in this paper. This paper introduces the basic concepts and characteristics of virtual reality (VR), as well as the development and application fields of VR technology, based on the current state of virtual panorama development at home and abroad. It also provides advice and recommendations on graphic creativity in VR technology packaging design, as well as the symbol of graphic creativity and the value of graphic composition art in packaging visual communication design.
Highlights
Digital 3D panorama technology, which is based on sequential pictures, stitches together static images to create a 360-degree panoramic image that accurately reproduces the real scene [1]. ese new features give us a fresh perspective and give visitors a genuine sense of “being there.” Since its inception, the design has evolved from its original functions of protection and transportation to that of a brand carrier in the marketing era [2]. e design of the packaging is an important part of visual communication
Graphic composition art is useless without packaging visual communication design. is paper studies the graphic composition art of packaging visual communication design based on virtual reality (VR)
It is not difficult to find that the art of graphic composition plays a vital role in the visual communication of packaging. erefore, based on the theoretical research of VR technology, this paper focuses on practical application. rough practical application, the application value of VR technology, the key technologies of digital 3D panorama technology, and the research contents of 3D panorama packaging design and display are completed. is paper probes into the art of graphic composition in packaging visual communication design
Summary
Digital 3D panorama technology, which is based on sequential pictures, stitches together static images to create a 360-degree panoramic image that accurately reproduces the real scene [1]. ese new features give us a fresh perspective and give visitors a genuine sense of “being there.” Since its inception, the design has evolved from its original functions of protection and transportation to that of a brand carrier in the marketing era [2]. e design of the packaging is an important part of visual communication. Packaging visual communication design is nothing but a dead letter if it lacks the art of graphic composition. Graphic composition art is useless without packaging visual communication design. Is paper studies the graphic composition art of packaging visual communication design based on virtual reality (VR). In order to enable consumers to intuitively understand the product features and leave a deep impression on the products, generating a strong desire to buy, the means of brand image design integrated with graphics and words on the packaging are becoming more and more abundant. Erefore, the quality of graphic composition is closely related to the requirements of packaging visual communication design, or it must be treated as art rather than technology. Is paper probes into the art of graphic composition in packaging visual communication design It is not difficult to find that the art of graphic composition plays a vital role in the visual communication of packaging. erefore, based on the theoretical research of VR technology, this paper focuses on practical application. rough practical application, the application value of VR technology, the key technologies of digital 3D panorama technology, and the research contents of 3D panorama packaging design and display are completed. is paper probes into the art of graphic composition in packaging visual communication design
Sign-in/Register to view highlights & summary Sign-in/Register to access full text options 
Free) 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a call
