Abstract
There is still a considerable degree of catching up to do in regards to fostering gender equality within areas of STEM (Science, Technology, Engineering, and Math). Children's leading medium, television, could offer role models of girls with competence in STEM areas, but unfortunately television programs often miss this chance. The children's television series Annedroids is a notable exception. This chapter provides insight into how children can be educated about gender equality in STEM with the aid of gender-sensitive media programs such as Annedroids. The chapter examines data from a reception study which was conducted under the leadership of the International Central Institute for Youth and Educational Television (IZI) with 6- to 12-year-old children in the United States and Canada (N = 301). The research is enhanced by a conversation between Dr. Maya Götz, Head of IZI; Dr. Diana Nastasia, a contributor to the IZI research; and J. J. Johnson, the program's creator.
Published Version
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