Abstract

The following question has been referred to the Court of Justice of the European Union (CJEU) for a preliminary ruling concerning the interpretation of the Unfair Commercial Practices Directive:1 Do Article 7(2) and No 11 in Annex I to Article 5(5), in conjunction with Articles 4 and 3(5), of Directive 2005/29/EC on unfair commercial practices preclude the application of a national provision (in this case, s 10 of the Landespressegesetz Baden-Württemberg2), which is intended not only to protect consumers against misleading practices but also to protect the independence of the press and which, in contrast to Article 7(2) and No 11 in Annex I to Article 5(5) of the Directive, prohibits any publication for remuneration, irrespective of the purpose thereby pursued, unless that publication is identified by the use of the term ‘advertisement’, unless it is already...

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