Abstract
“Ufanismo” (“jingoism”) is a term derived from the Portuguese verb “ufanar” (“to boast”). The dictionary states that this expression denotes “the attitude, position or feeling of those who disproportionately boasted about the potential of Brazilian wealth, its natural beauty etc.” (Ferreira 1975, p. 1436). This was an allusion to Affonso Celso’s (1860–1938) book “Por que me Ufano do meu Pais” (The reasons why I Boast about my Country), edited in 1900, right in the heat of the celebration of the 400th anniversary of the discovery of Brazil.
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