Abstract

Many books designed for international distribution combine text blocks and images. Their layout offers hybrid messages organized on the visual space of a double page. Texts both in the original language and in translation must fit into limited spaces or boxes positioned around illustrations. Thus, translators practice multimodal translation, writing texts that preserve or enhance the cohesion between visual and textual messages. This skill requires some training. Unfortunately, while theoretical writings on pragmatic translation acknowledge its intersemiotic nature, few training programs address this aspect. The creation of a course on multimodal translation would be a valued addition to any translator training program. The concept of a hybrid translation unit offers a way of structuring material to introduce both intersemiotic and multimodal translation in professional curricula. The author draws on her professional experience to discuss the role of illustrations in grasping meaning through practical examples. She suggests generalizable translation strategies to strengthen text-image cohesion, or even generate text from images alone, while adapting the book in translation to its intended readership.

Full Text
Paper version not known

Talk to us

Join us for a 30 min session where you can share your feedback and ask us any queries you have

Schedule a call

Disclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.