Abstract

The terms "Olympic education" and "Olympism" cover a variety of educational initiatives aimed at children and youth in general secondary education. The article presents a critical analysis of these initiatives, as well as a review of the relevant secondary literature, including a small but significant number of studies that develop a genuine critique of Olympic education and Olympism. The history of the Olympic movement is partially revealed and identified with the development of the educational space surrounding idealistic Olympic education, with an emphasis on the generally undeniable value of Olympism as a key tool in character formation. The program for introducing Olympic values into the educational process of Ukrainian schoolchildren is considered, and the hidden and explicit corporate messages embedded in these materials are identified. The authors looked at the educational program of educational institutions that try to challenge the hegemony of the Olympic industry in educational institutions to study how the pedagogical process works in general secondary education institutions. This is a scientific novelty of our time. Olympic education, combining the ideas of universal values, offers various methods of their realization.
 Purpose: to analyze the implementation of an educational program based on the principles of Olympism in the educational space of general secondary education institutions. Conclusions. If Olympic values are reflected in the behavior of primary school children, it can be assumed that the educational process has achieved results, and that the pedagogical process of Olympic education ensures the development of the Olympic movement.

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