Foreign-economic activity business analytics implementation in the regional management system: The Altai Krai case

Abstract

Subject. This article discusses the issues of development of management decision-making systems and support for foreign economic activities of Russian companies. Objectives. The article aims to develop an electronic system that can help assess the potential of the region for the export of goods and services. Methods. For the study, we used the methods of logical, comparative, statistical analyses, and graphical visualization. Results. The article presents an author-developed analytical search system, which helps regional governments cover a larger number of potential recipients of public support measures, which is important from the point of view of bringing goods and services to foreign markets. Relevance. The practical value of the proposed electronic system lies in the prompt conduct of business analysis with the help of new tools that help visualize and interpret the final results of the assessment of the potential of exporters.