Abstract
With the digitalization of companies and work, the business environment and working conditions have changed. Namely, the progress in ICT changed the ways of work organization and influenced the new work model. Teleworking and mobile work provided workers with the opportunity to adapt their time and place of work to their needs. Accordingly, digitization enables more complex organizational forms and affects an increasing number of tasks. The main goal of our study was to investigate the implications of work flexibility on the worker's health. In other words, are there any risks that this new working arrangement will lead to a shortening of working life? Our research has shown that these types of work arrangements can lead to increased workload and overwork, even where workers have a high level of autonomy. Consequently, workers are exposed to great health risks: stress, anxiety and other health problems related to the new work environment.
Highlights
Socijalne, ekonomske i tehnološke promene u Evropi dovele su do novih oblika rada širom Evrope
Ne postoji jedinstven naziv za nove oblike i modele rada preko platforme
Mnoge kompanije sa najdužim trajanjem na listi najinovativnijih svetskih kompanija koriste platforme za pristup različitim mogućnostima i izvorima podataka, koje potom koriste za izgradnju novih poslovnih modela ili razvoj novih proizvoda i usluga. [16]
Summary
U literaturi se mogu naći pojmovi “ekonomija platforme” ili “gig ekonomija”. Nije ponuđena ni definicija, koja daje celovito objašnjenje značenja “gig ekonomije“ ili “ekonomije platforme”. Uprkos razlikama u definisanju „gig ekonomije”, svi se mogu složiti da je to ekonomija koja se veoma brzo menja, gde se platforme radi realizacije svojih ciljeva brzo transformišu, šire na nova tržišta ili nestaju [10]. Korisnici platforme mogu lako i efikasno da iskoriste svoje raspoložive resurse (vreme, veštine i dr.), tako da čak i povremeni hobisti mogu da daju svoj doprinos [13]. Preduzeća moraju ne samo da nude svoje usluge i mogućnosti putem otvorenih platformi, već i da budu u mogućnosti da imaju pristup i troše resurse drugih. Shodno načinu vođenja kompanija mogu se razlikovati tri osnovne vrste :
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