Abstract
ChatGPT is a derivative of the GPT model and is an artificial intelligence technology used in the field of natural language processing. This model is used to generate appropriate responses to the user's text-based input by pre-training large amounts of text. The aim of this study is to examine the advantages, disadvantages, opportunities and threats of using ChatGPT in financial markets by performing a SWOT analysis. As a result of the analysis, it was determined that ChatGPT has potential advantages in financial analysis and decision-making processes. ChatGPT offers fast and direct communication, instant data analysis and personalized investment recommendations. These features can help investors track market movements and create personal investment strategies. At the same time, predicting future price movements by analyzing large amounts of data can ensure effective and efficient use in financial markets.
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