FEATURES OF THE FOOD INDUSTRY AND THE CHARACTERISTIC OF ACTIVITY OF THE ENTERPRISES

Abstract

The article considers the features of the food industry. It is noted that this industry is one of the most priority and strategic directions of the country's development. It is shown that the state maintains the required level of food security in the domestic market, and also has the opportunity to export some products to foreign markets. There is a tendency to increase demand and prices for food on the world market, which makes it necessary to create favorable conditions for innovative development and increase the production capacity of domestic enterprises in the food industry. It is noted that the main condition for the development of the food industry is economic growth of agriculture, as a strong raw material base opens the way to processing and creating products with greater added value. The conditions for obtaining additional value and ensuring the proper quantity and quality of food industry products are determined. The necessity of introduction of reasonable liberalization of trade relations with foreign countries, and also active promotion of domestic production on foreign markets is substantiated. The dynamics of sales of industrial products in the production of food and beverages in the Kharkiv region is analyzed and the corresponding conclusions are made.