Abstract

The subject of research in this article is the regularities of the process of developing the scientometric policy of the university and the methodology for assessing its effectiveness. In the course of the study, it was found that in order to increase the efficiency of organizing and conducting scientific research in universities, it is necessary to have a certain scientometric policy of the university, which is a set of actions and decisions aimed at determining certain quantitative scientometric indicators both for the organization as a whole and for individual employees of the organization: how many publications should be published on behalf of the organization per year, in which publications certain articles should be published, what should be the average impact factor of the journal, where certain articles and other scientific publications should be published, how many publications are needed, how many should to be cited or what should be the Hirsch index for occupying a particular position in a scientific organization or an educational organization of higher education, what are the necessary resources to achieve the goals, what factors will contribute to the achievement of the goals and objectives of the scientometric field and which ones will hinder this and how to neutralize the hindering factors. It seems that the presence of such a scientometric policy is one of the most important conditions for increasing the efficiency of scientific research in universities. The paper also analyzed the factors influencing the effectiveness of scientometric policy in educational institutions of higher education. Ways to improve the effectiveness of scientometric policy in universities are proposed, which include the following areas: a) the availability of a specialized course dedicated to the specifics of scientific research; b) the university has a unified scientometric policy; c) overcoming myths and stereotypes in the field of scientific research and publication of their results

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