Abstract

The article is devoted to the transformation of the institute of family and family values in the conditions of globalization of the neoliberal type. The purpose of the article is to describe the process of reinstitualisation of a traditional family into a nontraditional one and the relevant changes of family values.
 Specifies that understanding the social necessity of the family as a social group in order to meet the needs of society in the physical and spiritual reproduction of the population is not a sociological, but a demographic characteristic. The necessity to distinguish the social function of the family from the demographic is substantiated. The first is to recreate the social structure and socialization, and the second - in the reproduction of the population. The article compares the information of Eurostat and World Values Survey 2017 with the results of all-Ukrainian sociological research conducted from July to August 2017 by the Center for Independent Sociological Research «Omega», commissioned by the Ministry of Youth and Sport of Ukraine, «Youth of Ukraine – 2017» and «Ukrainian Generation Z. Values and Landmarks» –by GfK Ukraine, commissioned by the New Europe Center. As a result of the comparison, the following conclusions are made: the transformation of the family institution in Ukrainian society slowly reflects pan-European tendencies. But if for Ukraine this can be considered as a trend, then for European countries - as a natural process, during which there were significant mental changes. It is noted that the transformation of family values should be considered in the context of relevant legislative initiatives that are associated with the process of re-institutionalization of family relations. It is emphasized that the traditional institute of the family is based on natural-historical laws, in accordance with which family policy is built up.
 On the basis of an analysis of the reasons for the transformation of the traditional family institution into untraditional one, described in the well-known bestseller of the American sociologist and futurist E. Toffler, "The shock of the future" (Future shock, 1970), an attempt was made to justify the role of state policy in the process of deinstitutionalisation and reinstitutionalization of the family . It turns out that the main reason for the emergence of a non-traditional institute is the increase in state spending in support of the traditional family. This circumstance is interpreted as a loss to be reduced. A married man has to support a family, not a married one, only himself. If somebody allows to stay in extra-marriage, crippling and disorderly sexual relationships, including the same-sex, the family institution loses its meaning, and the economic damage should be greatly reduced. The social energy of individuals begins to be spent not on the solving of social problems arised at the junction of intergroup relations, but in searching of a sexual partner and the protection of the right of free searching. Freudian sublimation begins to act here as a protective mechanism for the removal of internal energy, which is generated in support of the social injustice of the existing social system, but redirects to the achievement of the right to freedom in choosing a sexual partner.
 Consequently, sublimation is transformed from sexual to sexual-legal-political type.
 It is determined that the formation of the emancipative system of values in the modern Ukrainian society takes place under the influence of a number of factors of globalization, state-political, socio-cultural character. Particular attention is paid to the fact that the Ukrainian youth, according to all-Ukrainian sociological research, prefers the socio-cultural significance of the family and traditional family values.
 The results of the study can be implemented in courses of sociological disciplines and the deployment of new areas of sociological research.
 Foreseeable assumptions about the development of the research object are finding the best ways to preserve traditional family values and the family's institutes in the modern society.

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