FACTORS OF DEVELOPMENT OF INTERNATIONAL ACTIVITIES OF ENTERPRISES IN CONDITIONS OF INSTABILITY

Abstract

The article focuses on issues of development of foreign economic activity of domestic enterprises in the existing conditions of instability, including those caused by the consequences of a full-scale war. Factors contributing to the activation of international business of domestic business entities have been identified and analyzed. The purpose of the research is to identify and analyze the factors of development of international activities of Ukrainian enterprises in conditions of instability. It has been proven that methodological and applied developments in the field of researching the environment of the international economy are always relevant and constantly require new research and developments, especially in terms of refining the methodology for identifying and analyzing factors influencing the activation and development of the international activities of Ukrainian enterprises in conditions of critical economic and social -social instability. Emphasis was placed on the fact that, in a difficult situation, the entities responsible for the development of Ukrainian business at the current stage are the enterprises themselves and the state; therefore, issues of private-public policy in the sphere of increasing volumes and ensuring the proper efficiency of the processes of development of the international activity of domestic enterprises in conditions of instability are gaining special relevance. Groups of factors for the development of international activities of domestic enterprises in conditions of instability have been identified and analyzed: contribute to the decentralization of foreign economic activity of domestic business; determine the sources and forms of attracting financial support for the development of activities on international markets; make it possible to systematically strengthen factor competitive advantages in foreign product sales markets; determine the aspects of combining complementary products; serve as obstacles to the development of international activities of Ukrainian enterprises; relate to transactional and transformational costs of foreign economic activity; reveal the possibilities of international technical assistance in terms of the development of international activities of domestic enterprises.