Abstract
This study explores risk perceptions in cryptocurrency investments among Indian investors. It employs a multistage random sampling survey of 228 investors. Four key factors influence this perception: conceptual clarity, investment education, awareness of investment options, and fear-induced psychological factors. The overall risk perception of crypto investors is high. Based on our findings, we suggest that the Indian government should organize an awareness campaign to create awareness and educate investors about cryptocurrency. Policymakers and investment managers should focus on transforming high-risk investors into lower-risk investors through education and support, fostering a more favorable investment environment.
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