Abstract
The implementation of entrepreneurship and innovation within the health informatics scientific community is comparatively sluggish when compared to other disciplines such as computer science and engineering. The purpose of this paper is to explore the cognitive processes involved in developing intentions to endorse entrepreneurial behaviors via discovering entrepreneurial awareness as a significant influence on an individual’s intentions to identify and adventure market opportunities. In this conceptual paper, insights from Ajzen’s Theory of Planning Behavior (TPB) coupled with self-efficacy beliefs are utilized to develop hypotheses from our research questions. TPB has often been applied to entrepreneurial studies, but for the voluminous body of research devoted to intentions, little has delved into the cognitive processes whereby people develop intentions to entrepreneurial behaviors. Thus, our extended framework can better understand the factors behind entrepreneurial intentions. This research uses a survey tool as a structured questionnaire to explore students’ perceptions of entrepreneurial behavior. The source of the questionnaire is to survey many students from different types of universities in Taiwan. This method allowed respondents to clarify and pose questions. Of the 154 web questionnaires distributed till end of June, 120 were returned, constituting a response rate of 77.9% and Common Method Variance (CMV) had checked. Our results suggest that measuring self-efficacy beliefs in tandem with attitudes toward entrepreneurship provides a better analytical model based on the TPB. The R-Square is 41.2% for full model. Moreover, the results help understand entrepreneurial intentions specifically applied to the medical informatics (MI) field which has been under researched. Finally, this study also can guide educators in their efforts to reinforce entrepreneurial behaviors in entrepreneurship education, for example, awareness creation or attractiveness.
Highlights
Entrepreneurship is seen as an effective means of developing economic benefits from the commercialization of science and technological knowledge (Dodd et al, 2016; Urbano et al, 2019), and has attracted increased academic and policy interest in the past few decades, seeking to use entrepreneurship to accelerate economic development by generating new ideas and turning them into profitable businesses (Turker and Selcuk, 2009)
Entrepreneurship has played an important role in the progress of modern civilization in almost all periods of human history (Shane and Venkataraman, 2000), and today is a key factor in economic growth, high employment, job creation and positive social development (Sesen, 2013; Gianiodis et al, 2019)
As the global economic climate has fluctuated over the past few years, the need for entrepreneurship in health information-related areas has become critical as such activity will help improve medical efficiency and increase employment opportunities for graduates in this field
Summary
Entrepreneurship is seen as an effective means of developing economic benefits from the commercialization of science and technological knowledge (Dodd et al, 2016; Urbano et al, 2019), and has attracted increased academic and policy interest in the past few decades, seeking to use entrepreneurship to accelerate economic development by generating new ideas and turning them into profitable businesses (Turker and Selcuk, 2009). In addition to incubating technical innovation, successful entrepreneurship provides employment opportunities and increases competitiveness (Asemokha et al, 2019). Entrepreneurship is widely seen as an effective way to address problems related to unemployment and poverty in the United Kingdom, United States and other countries. The disciplines of computer science and engineering have led the way in creating a culture of innovation and entrepreneurship, and many successful ventures have started as early collaborations between universities and the business sector. The field of medical informatics (MI) lags behind other disciplines in fostering a culture of innovation and entrepreneurship. As the global economic climate has fluctuated over the past few years, the need for entrepreneurship in health information-related areas has become critical as such activity will help improve medical efficiency and increase employment opportunities for graduates in this field. A recent entrepreneurial trend has emerged in the field of MI, and one of the main focuses of the American Medical Information Association (AMIA) 2015 conference was health information innovation and entrepreneurship (Mcgowan et al, 2012; Househ et al, 2015)
Sign-in/Register to view highlights & summary Sign-in/Register to access full text options 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a call
