Abstract
Development of various social media platforms allow people to create and share self-representation. Among all platforms Facebook is the most popular for constructing visual self-representation through selfies. Therefore, the current study aims to investigate the constructed visual representation of self (signs and symbols) through selfies posted by Facebook users. Semiotic analysis is used to analyze a sample of twenty selfies from five profiles by setting different indicators. Self-awareness, look at me, here I am, what am I wearing and look at this are some of the most significant indicators observed during the analysis. Results indicate that for self-portrayal Facebook users apply different signs and symbols like stretch arms, tilt of head, etc. It is concluded that representation of self through selfies increase the feelings of self-awareness and allows the person to live the time with others on their facebook profiles. Keywords: Selfie, Visual Representation of self, Facebook, semiotic analysis
Highlights
We are living in an era of selfie (Saltz, 2014)
It is concluded that all the five Facebook users posted a great number of selfies which clearly indicate diverse ways of visual self-representation
The kind of self-presentation portrayed by five facebook users shows that it is constructed, and representation is tilted
Summary
As the name suggests, is derived from self and depicts the self (Salomon & Brown, 2017). It is a fast self-portrait, captured through Smartphone’s front camera and instantaneously disseminated and extolled into a network (Warfield, 2015). It is an instant visual communication of our existing physical presence and what we were doing at time and how we are imagining ourselves and for those for whom we believe they shall be watching (Ozansoy Sangkaya, 2016). Whether it is social interaction, body language, self-awareness, privacy, and humor, altering temporality, irony and public behavior, it has undoubtedly evolved as a visual genre, a new kind of self-portraiture formally unique from all others in history (Shah, 2015)
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