Exploration on Innovation of Ideological and Political Education Model in Public Universities in the New Media Age

Abstract

New media brings not only technical and material innovation, but also ideological and cultural challenges. The diversification of thought and value brings various challenges to the current ideological work, especially to the ideological and political education in colleges and universities. How to make good use of new media to prevent and deal with the current ideological and political education may encounter a variety of problems, is the vast number of ideological and political education workers in the arduous task. This paper probes into the opportunities provided by new media for the reform of ideological and political education in public colleges and universities, and analyzes the problems faced by ideological and political education in the new media era.