Abstract
English is the compulsory public basic course for higher vocational education, which cultivates students' basic ability to use English in a workplace environment. The English teaching of vocational colleges is oriented to occupational demand, breaking the traditional teaching system concept, and deeply comprehending the direction of teaching reform in the new era. Aiming at the problems of "teaching content and occupational demand are out of touch, practical teaching links are only formal, lack of effective integration with ideological and political education, traditional teaching models are facing new challenges" and other problems in English teaching, the occupational demand-oriented English teaching reform measures are proposed: strive for a high degree of compatibility between English teaching content and occupational demand, carry out occupational demand-oriented English teaching evaluation, implement hierarchical teaching according to students' English level and occupational demand, carry out English self-learning to improve matching with occupational demand, and develop English practical teaching based on the integration of production and education.
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