Abstract

At present, China is undergoing a crucial economic transformation, with the cultural and creative industry emerging as one of the country’s strategic sectors. As China‘s economy progresses, the talent gap within its cultural and creative industries is widening. However, there remain several issues in the professional settings and educational models related to cultural and creative industries in Chinese colleges and universities. To enhance the quality of talent development and foster the sustainable growth of cultural and creative industries, this article delves into the education and training model for vocational talents in these sectors at colleges and universities. It explores avenues such as implementing innovative entrepreneurship education, fostering interdisciplinary education, establishing school-enterprise cooperation models, and enhancing practical teaching. These efforts aim to align with the demands of contemporary development.

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