Abstract
Making tourism experiences more meaningful at the local level remains a challenge. Research using grounded theory (GT) was conducted in the context of Eskisehir Osmangazi Universitesi (ESOGU) Tourism Camp, and is significant in terms of boosting local tourism. This study aimed to generate a GT that could reveal the main concern emerging from the interactive processes at ESOGU Tourism Camp and explain how it was resolved. Classic GT allowed the researchers to examine a little-explored phenomenon from an internal perspective, without formulating a hypothesis or any pre-insights, by conceptualizing the participants’ authentic experiences. Following Glaser’s (2001) statement that “all is data,” the researchers chose ESOGU Tourism Camp, focusing on experiences during the process of producing photos. Based on the rules of classic GT, the researchers carried out the study as a cyclical process, whereby both data collection and analysis were implemented simultaneously (i.e., memos were written, the data was conceptualized and returned to collection again until theoretical saturation was achieved and a GT was formed). A new GT could promote local tourism and sustainable development.
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