Abstract

In today’s interconnected global economy, effective communication is critical for successful international business ventures. However, language barriers pose significant challenges to effective international business communication. Through a comprehensive review of existing literature, this study explores various approaches, technologies, and techniques that organisations can employ to enhance communicative effectiveness and foster successful business relationships in a multilingual environment. The study examines various literature sources, explores real-life case studies, and presents recommendations for organisations to enhance their intercultural communication practices. This study also investigates various strategies utilised by organisations and professionals to address language-related challenges, highlighting their efficacy, limitations, and implications for effective cross-cultural communication. The findings provide practical insights for businesses seeking to enhance their intercultural communication and succeed in the global marketplace. This research study can significantly contribute to the development of effective communication strategies in international business settings. It also highlights the importance of language proficiency, cultural understanding, technology, translation, and intercultural communication skills in addressing language barriers and promoting successful international business communication.

Full Text
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