Evidence for the underestimation of implicit in-group favoritism among low-status groups

Abstract

We question the evidence and the reasoning underlying recent research suggesting that members of low-status groups often fail to show in-group favoritism at the implicit level. Specifically, we argue the predominant measure revealing this pattern of group attitudes (the IAT) is influenced by extrapersonal associations, just the sort of information that would lead low-status groups to appear not to prefer their in-group. In the research reported here, respondents from low-status groups (African–Americans in Study 1 and homosexual males in Study 2) exhibited no in-group favoritism on the standard IAT, replicating previous research. However, reliable in-group favoritism by members of both groups was revealed on a personalized IAT [Olson, M. A., & Fazio, R. H. (2004). Reducing the influence of extrapersonal associations on the Implicit Association Test: Personalizing the IAT. Journal of Personality and Social Psychology, 86, 653–667] that reduces extrapersonal influences. We also rule out the possibility that differential error rates can account for the different patterns observed on the two versions of the IAT.