Evaluating Attitude and Behavior: An Info-Operational Procedure Related/Supported by the Cognitive Centers of Mind

Abstract

In order to highlight the cognitive properties of the mind related with attitude and behavior and their evaluation by a suitable and realistic procedure, in this paper it is analyzed the relation of mind with the body from the informational perspective, showing that the functionality of mind is closely related to the body operability and the mind/body system works on the basis of specialized components and functions, allowing in this way a better operability with higher performances. It is shown that the mind is actually an informational system, working with thought as an informational operator on the accumulated life info-experience field, able to search a specific information in the mind “library” (memory), to order to the motor elements to execute various operations, or to connect the sensorial detectors (senses) to the external or internal world. On this field of information including the judgment criteria, there are received new signals from the internal and external sources, so an adaptive response defined as attitude is returned, expressed as informational output, or retained in memory for further use. Such signals are characteristic of specialized informational sources, determining/managing the affective/emotional info-reactive effects, expressing the body status and health or info-genetic impulses, which are selectively considered by order of priority and/or compared with the existing stable/validated criteria. The evaluation of the final/global attitude is therefore possible by evaluation on a positive/negative (YES/NO) scale of each pro-active partial contributing components resulted from the analysis of the reactive response of each cognitive center. Distinct formulas for the calculation of the momentary attitude and behavior with respect to an object/objective are presented. The obtained results can be applied on a large field of activities, from commercial, financial, educational or health public or private services to political tests of opinion, or on own selfevaluation of personal objectives development. The presented procedure permits also to follow the evolution of attitude on a particular objective during the time.