Abstract
Together with a strong emphasis on deep integration, the main thrust of the EU’s new trade strategy as announced in October 2006 is competitive regionalism, i.e. the competition between different jurisdictions which seek strategic advantages for themselves through the conclusion of bilateral agreements with priority trading partners. This article outlines the new trade strategy in the light of the changes caused by the Lisbon Treaty. It then presents a detailed positioning of the EU in the geography of international trade policy.
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