Abstract

This study was designed to investigate environmental scanning practices of the managers in Oil and Gas companies in Nigeria. Ex-post factor design and quantitative research approach were adopted to collect data from the respondents and the copies of the returned questionnaire were valid for analysis yielding 89.9 % response rate. The study revealed that customer, technological and regulatory sectors were the most perceived environmental uncertainty of the respondents. The amount of scanning done had significant correlation with perceived sector uncertainty of the respondents among others. The study recommended that the managers should consider enacting and searching as modes of scanning; perceived sector uncertainty, information sources accessibility and quality so as to enhance their frequency of use of information sources to scan their business environment.

Full Text
Published version (Free)

Talk to us

Join us for a 30 min session where you can share your feedback and ask us any queries you have

Schedule a call