Abstract
Orientation: Little research has been done into the impact of entrepreneurial education and entrepreneurial role models on entrepreneurship as a career choice, especially in developing countries.Research purpose: The purpose of the study is to firstly explore the differences in entrepreneurial intentions between entrepreneurship students and non-entrepreneurship students, and secondly to investigate the relationship between entrepreneurial education and entrepreneurial intentions as well as between role models and entrepreneurial intentions.Motivation for the study: There is a need for stakeholders, such as training authorities and training providers, to understand the influence of entrepreneurship education and role models on entrepreneurial career choice. Knowing this could assist in developing and implementing more effective entrepreneurial education programmes.Research design, approach and method: The study was conducted amongst a convenience sample of 269 final-year students, of which 162 (60.2%) were entrepreneurship and 107 (39.8%) non-entrepreneurship students from a higher education institution in Johannesburg. The entrepreneurial intentions of entrepreneurship students were compared with those of non-entrepreneurship students. The findings of the study suggest that entrepreneurship students have stronger entrepreneurial intentions than non-entrepreneurship students, and that there is a positive relationship between entrepreneurship education and entrepreneurial intentions and between role models and entrepreneurial intentions respectively.Practical/managerial implications: Entrepreneurship stakeholders can use the findings of the study to improve curriculum design, delivery methods and assessment strategies in their efforts to advance entrepreneurship.Contribution/value-add: The findings of the study suggest that entrepreneurship education and role models can influence students’ entrepreneurial intentions in a developing country.
Highlights
Key focus of the studyPoverty and unemployment are two of the biggest challenges South Africa (SA) is currently grappling with
Its practical value lies in the fact that its findings can assist stakeholders such as academics, policy developers, the Education Training and Development Practices (ETDP) Sector Education and Training Authority (SETA) and learned societies to develop more effective delivery strategies that could stimulate the intentions of students to start businesses
What follows is a discussion of the descriptive statistics, the reliability analysis, factor analysis, analyses of variance, correlation analysis and the testing of the hypotheses based on the various statistical analyses
Summary
Key focus of the studyPoverty and unemployment are two of the biggest challenges South Africa (SA) is currently grappling with. Entrepreneurship is a way of alleviating the challenges of poverty and unemployment; it creates new, competitive markets and businesses which lead to job creation and have a multiplying effect on the economy (Fal et al, 2010). The most widely used measure of entrepreneurship is the Total Early-Stage Entrepreneurial Activity (TEA) Index. It measures entrepreneurial activity by looking at the percentage of the active population, people between 25 and 64, who are entrepreneurs in any given country. 10) defined entrepreneurship as the process of creating something new of value by devoting the necessary time and effort, assuming the accompanying financial, psychic and social risks, and receiving the resulting rewards of monetary and personal satisfaction and independence. The similarity in the given definitions is that authors largely http://www.sajhrm.co.za agreed on defining entrepreneurship as a process aimed at the pursuit of opportunities
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