Abstract

The birth of such innovative newspapers as The Tatler and The Spectator enables the readers to observe and join the public debate through a new intellectual lens. The use of Latin epigrams opening every issue of The Spectator emphasizes not only the close interest in classical literature and culture, but also the communicative strategy focused on the celebration of wit through the moral paradigms of ancient Roman poets, at a time of the rise of modern public opinion. The poetical and rhetorical choices of Joseph Addison and Richard Steele, along with other Latin poetry enthusiasts such as Jonathan Swift and Alexander Pope, bitingly denounce social hypocrisies and contradictions through parody and mockery. Their purpose was to rebut conventional behavior through the permeating force of Enlightenment wit inspired by cleverness, satire and sarcasm.

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