Abstract
ABSTRACT When a class in agribusiness marketing at Purdue University was presented with the opportunity to apply principles and strategies to a real-world project, three business librarians and one agriculture librarian joined the class to strengthen the research skills of the students. This proactive embedded librarian approach combined conventional classroom instruction with semester-long monitoring and research assistance on a point-of-need basis. The interdisciplinary embedded librarian team differs from our traditional role; some aspects were highly effective, but we also learned what to do differently in the future.
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